The Portable MBA in marketing (Record no. 16114)

MARC details
000 -LEADER
fixed length control field 00499nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220407s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0471119849
040 ## - CATALOGING SOURCE
Transcribing agency Asian Technical Vocational Education Resource Center
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415.13 .H53 1992
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Hiam Alexander
245 #4 - TITLE STATEMENT
Title The Portable MBA in marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York, N.Y.
Name of publisher, distributor, etc. John Wiley & Sons, Inc.
Date of publication, distribution, etc. c1992
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 463 p. : ill. ; 25 cm.
Dimensions 25 cm
500 ## - GENERAL NOTE
General note Includes references and glossary.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing -- Management

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